Columbia Omni Freeze Zero – Keeps You Cool When It's HOT

http://www.youtube.com/watch?v=W18EVS3a-mM&w=600]

Here at the house we always get excited about new gear and this week we are taking a closer look at Columbia’s New Omni Freeze Zero Technology.
Omni Freeze Zero literally makes the hot cool.

The sweat activated cooling system that actually lowers the temperature of the fabric.  Allowing hot people to to stay cool and comfortable in even the hottest of conditions. Today they are putting this technology in all sorts or clothing including , wide brimmed Hats, Shoes, Tank Tops,  Dresses, Tee’s  and more!