Rider Videos

2013 Etnies Marana Ryan Sheckler Shoes

Etnies Marana Skate Shoes Here it is kiddos, the long awaited Etnies Ryan Sheckler 7 Shoes – actually they’re not called that at all.  The shoe’s real name is the Etnies Marana.  The Etnies Marana comes in 3 colorways, the Ryan Sheckler shoes just happens to have one specific color – red.  We actually caught…

READ MORE »

2012 Midwest Melee

Melee F

If you ever get the chance to skate in the Midwest Melee, do it.  If you ever get the chance to watch the Midwest Melee, do it. A few years ago we did the 3rd Lair Summer Series with Benny Milam and everyone was killing it.  Now, well, you could say things escalated quickly and the…

READ MORE »

Ryan Paul Pro Colorway – Switchback Bindings

Switchback Bindings Ryan Paul Pro Colorway Of all the Switchback Binding Pro Colorways RP’s is our favorite.  Although the Miami Dolphins haven’t been the same since Dan Marino retired, Ryan Paul is bringing the colors back to life.  Customize your Switchback Bindings and ride the PR Colorway!    

READ MORE »

Rider Bio: Ikka Backstrom

Iikka Backstromcrop

Amongst the riders who skipped the pond in search of better hills, Backstrom developed his smooth style on rails in his homeland of Finland before blowing up backcountry jumps world-wide. A jump and jib master with more energy than anyone you’ve ever meet, Iikka continues to impress through his video parts and countless magazine spreads….

READ MORE »

VIDEO: Bryan Fox Shred to Toe

Screen shot 2010-12-30 at 4.50.04 PM

Get up close and personal with Bryan Fox as he runs thru his quiver and gear from head to toe.

READ MORE »

VIDEO: Laura Hadar Shred to Toe

Screen shot 2010-10-25 at 3.58.21 PM

Check out Pro Snowboarder Laura Hadar’s kit from head to toe to see what gear she rocks when she’s holding it down on the hill.

READ MORE »

Rider Bio: Tanner Hall

TannerHall

Home Town: Kalispell, Montana Resides: Park City, Utah Rebel. Rasta. Ripper. Tanner Hall has been called all these things and more over the last decade, and the co-founder of Armada Skis is a pioneer in the purest sense of the word. His go-for-broke attitude has led to some extended stints on the DL, and after…

READ MORE »

Rider Bio: Grete Eliassen

Grete2

Home Town: Salt Lake City, Utah In September 2010, Grete and Red Bull hosted the World Premier of her film, “Say My Name.” It’s an all-women’s film that sets a new bar for ski films, and two years of hard work certainly paid off. It’s a great representation of where Eliassen is at with her…

READ MORE »

Burton EST Binding Tech With Danny Davis

Screen shot 2010-10-15 at 10.31.17 PM

If there’s one thing Burton is known for, it’s being one of the few snowboard companies that can successfully reinvent the wheel. Pro Snowboarder and Burton team rider Danny Davis hits the nail on the head describing the benefits of the EST system as opposed to traditional systems. Enhanced board feel, no interruption in the…

READ MORE »

VIDEO: Scott Stevens Shred to Toe

Screen shot 2010-11-10 at 6.54.40 PM

Ever wondered what allow pro snowboarder Scott Stevens to jib stuff you never imagined jibbable? Maybe it was what his mom fed them for breakfast as a kid, maybe it is natural talent, or it could just be the gear he’s riding. See what’s in Scott’s arsenal of product in this Shred to Toe video.

READ MORE »