Brands

Employee Profile: Shawn

Shawn

  Name:  Shawn “Mack” Position:  Retail Sales Manager Years of Employment:  6 Years Years Riding:  6 Years Favorite Trick:  Methods all day Favorite Rider:  Terje Haakenson Current Set-Up Board:  Forum – Destroyer Boots:  Burton – Hail Bindings:  Burton – Mission Why are you psyched on your gear? I’m pumped to get back riding again.  I’m…

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Employee Profile: Dan

Dan

  Name:  Dan “Bookem” Position:  Photographer Years of Employment:  1 Year Years Riding:  21 Years Favorite Trick:  Frontside 540 Melon & Anything HUGE Favorite Rider:  Terje Haakonsen & anyone who’s beating Mr. White Current Set-Up Board:  Lib Tech T-Rice Pro C2BTX Boots: Burton SLX Bindings:  Burton Diode Why are you psyched on your gear? How…

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Employee Profile: Jake

Jake

  Name:  Jake “Trexel” Position:  Sales Years of Employment:  12 Year Years Riding:  14 Years Favorite Trick:  Hauling ass on a groomer passing every skier on the way down then floating a Backside 360 off a natural roller or dropping into fresh untracked pow.  Leave the rails and boxes for the kids. Favorite Rider:  Big…

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Employee Profile: Paul

Paul

  Name:  Paul “PL Dubs” Position:  Photo/Video Design Years of Employment:  3.5 Year Years Riding:  16 Years Favorite Trick:  Backside 360 Tail & Methods Favorite Rider:  Ali Goulet  Noah Salasnek Current Set-Up Board:  DC PBJ Boots: DC Park Bindings:  Technine Team Why are you psyched on your gear? The DC PBJ anti camber is still poppy…

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Employee Profile: Stephan

Stephan

      Name:  Stephan Position:  Photographer Years of Employment:  1 Year Years Riding:  14 Years Favorite Trick:  Terje’s Methods Favorite Rider:  Eero Ettala & Shawn Farmer Current Set-Up Board:  DC BDR LTD Boots:  32 Lashed for Riding & Burton SLX for Shooting Bindings:  Flux RK30 & Burton Custom Why are you psyched on your gear?…

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Employee Profile: Laura

Laura

  Name:  Laura “Lou” Position:  Receptionist Years of Employment:  5 Years Years Riding:  6 Favorite Trick:  I like cruising from the top to the bottom Favorite Rider:  Hanna Teter Current Set-Up Board:  Rossignol Justice Boots:  Rossignol Dusk Bindings:  Rossignol Diva Why are you psyched on your gear? I love the whole Rossignol women’s line!  Everything…

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Employee Profile: Mindy

Mindy_Head

  Name:  Mindy Position:  Softgood Category Manager Years of Employment:  6 Months Years Riding:  13 Years Favorite Trick:  Backside 180′s Current Set-Up Board:  Burton Lipstick Boots:  Burton Axel Bindings:  Burton Molotov Why are you psyched on your gear? I love my set up because it’s playful enough for the Midwest but also burly enough for…

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Industry Insider: Vans Shoes & Protec Helmets

Bob_Surf

  Bob Elmergreen’s father pioneered surfing Lake Michigan, it’s easy to understand that growing up surfing, thrashing the local hills, and skating a mini ramp his father built, Bob was fully engulfed in a board sports lifestyle before he could walk.  That’s right, Bob could surf, snowboard, and skate before he could walk. Bob’s approach…

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Review Union Snowboard Binding

Union Binding Company

UNION BINDINGS 100% Rider Owned 100% Focus on Bindings Everyone at Union Binding Company is 100% binding focused. Union is 100% owned by snowboarders, for snowboarders, and is devoted 100% to making the best bindings in the world. They all live, eat and breath bindings. Everything Union does is in-house. There’s absolutely no outsourcing; from…

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Industry Insider: K2 Snowboards

K2's John & Brian

  Not only does K2 Snowboards have great product but they have great employees.  John Schmook and Brian Reichel might be the two most passionate reps at K2.  Their undying love for the Midwest and fantastic service they provide trickles down from regional shops to individual riders.  If you’re looking for more than product, K2…

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