Industry Interviews

History of Wakeboarding

Liquid Force Tony Finn and Jimmy Redmon

Wakeboarding is a popular activity, yet many are unaware of how the sport got its start. It combines surfing, water skiing and snowboarding techniques for a thrilling activity. There are a lot of different variations that come into play with this activity, depending on the boarder’s ability level, preferred towing method, weight and gender. How…


Five Things You Didn’t Know About Windsurfing

Three-Year-Olds Can Windsurf – With sails as small as one meter, even the smallest water lovers can fine tune those skills and progress at a very young age. Swim lessons are obviously recommended in conjunction with such young windsurfers! Windsurfers Can Go Faster Than Waterskiiers – Even the most recreational windsurfers sail at an average…


Camping – 5 Things You May Not Have Known


With visions of s’mores, pristine lakes, blue skies, bug free nights and a picture perfect camp site, the idea of camping sounds pretty darn awesome to most people. After perusing through Backpacker magazine, camping blogs and National Park websites, you’ve mentally prepared yourself for a perfect weekend of camping paradise. Like any outdoor activity, there…


The Interior Plain Project

The Interior Plain Project Dark Meadows Collection There isn’t a board company based out of the Midwest with as much heart and soul as The Interior Plain Project.  Pete Harvioux has the visionary mind behind The Interior Plain Project which started in 2001 with something simple…stickers.  With a factory ready to produce decks Pete decided…


Rider Bio: Viktor Simco

Viktor Simco Featured

Viktor Simco It takes a lot to be Viktor Simco.  Imagine growing up as a skate kid in Texas and then moving to Minnesota.  Seeing snow for the first time and feeling an air temperature below 50° must have been shocking, but Viktor handled it well.  He took his skate skills and transitioned (no pun…


Women’s Snowboarding – Bubble Gum Crew

Bubble Gum Crew Feature

Bubble Gum Crew   The Bubble Gum Crew is a collection of female snowboarders that love snowboarding, bubble gum, and being with each other.  It all started with a blog and snowballed into something much greater.  Juggling school and work this wild crew still finds time to enjoy each other’s company while riding and of…


Industry Insider: Icelantic Skis

Jesse Sorenson Featured

Icelantic Skis – Handmade in Colorado Icelantic Skis are a sight for sore eyes and so is Midwest Rep Jesse Sorensen.  These skis ride great and look great – it’s easy to find the rhythm of life floating on Icelantic.  With Icelantic World Headquarters based in the Battery 621 building in Denver, CO it’s evident…


Rider Bio: Ryan Paul

Ryan Paul Featured

Ryan Paul – The Snowboarder Upside down and inside out is the imaginative creativity of Ryan Paul.  A rider who does what he wants and lives life by his own terms can best describe RP.  Ryan has a canny knack for riding in ways no one else dreams of; hence the Backside Nollie Frontflip Backside…


2013 Emerica Skate Shoes Sneak Peak

Emerica Featured

Emerica Skate Shoes Depending on your age, Emerica Skate Shoes have probably been around for longer than you have skated.  With a  superhero team of riders, Emerica has been at the forefront of innovative technology and rider driven ideas. The probability that you’ve skated in a pair of Emerica’s is high.  And why wouldn’t you?…


Women’s Snowboarding – Bubble Gum Crew – Gabi Rolstad

Gabi Rolstad

Gabi Rolstad Gabi Rolstad is the badass of the Bubble Gum Crew.  Even though she can’t blow a bubble the size of her head she’s still part of the most feared girls snowboarding crew in all the land. Gabi isn’t afraid to express her opinion about the state of women’s snowboarding.  She knows how to…